In this difficult economy, selling your home can be a challenge. Sellers are looking for help to sell their home faster and for top dollar. Staging a home for sale is one of the best marketing strategies in residential real estate.
If you are not familair with staging, it is the process of showcasing your home in its absolute best light. By doing this, you draw buyers’ attention to your home’s most appealing features and helps to not draw attention to the features that are not as appealing.
By staging your home you can emphasize on your home’s positives. It’s part art, part science--and all marketing. It can involve everything from fresh paint to clever carpentry, new lighting to new window treatments. And don’t forget the borrowed (or rented) furniture to define and enhance each room!
To see staging in action, watch an episode or two of HGTV’s Designed To Sell for some amazing tips. Also see Top 10 Home-Staging Dos and Top 10 Home-Staging Don’ts by Designed To Sell’s Donna and Shannon Freeman.
Below are some tips that you can follow to help make your home shine:
* Clear it out. You have stuff--lots of stuff. And your house is overloaded with all that stuff. Go through each room and get rid of the clutter everywhere you see it. Your rooms will look bigger, more restful, and more inviting. And all you did was pick up!
* Clean it up. Make sure everything shines inside and out, from windows, floors and countertops inside to the deck, garage and yard outside. Pay particular attention to the kitchen and bath. A little well-applied elbow grease will go a long way in selling your home. And it’s free!
Do these two simple things, and you’re already ahead in the staging game.
But should you keep going and stage other aspects of your own home? That depends on whether you have the eye, the skill--and the objectivity. Can you put yourself in the buyer’s shoes and see your home as the buyer will see it--positive points and negative points? Are you prepared to tackle those negatives? Do you have the “designer’s eye” for color and other design elements? Do you have the technical skills to complete improvements?
Staging can definitely help sell your house for more if it’s done right, whether you do it on your own or you hire a professional stager.